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Malin Valchinov, founder of Artistico, in the art parquet workshop in the village of Trud
Family factory in the village of Trud, Plovdiv · since 1998

We make floors that remain after us

Since 1998 we have made and installed wooden floors that bring warmth, character and history into our clients' homes.

In-house production Art parquet to your own design Installation and maintenance

Malin Valchinovmanaging director and founder of Artistico

Since 1998building trust and experience
1,500+completed projects and satisfied clients
1,000,000+square metres of flooring laid
2factories and control over quality
Our story

A story that still continues

Artistico is a Bulgarian family company that began in 1995 as a flooring shop. Talking to customers showed Malin Valchinov what the market was missing — good materials, installation done properly, and a manufacturer who takes responsibility for the whole result. In 1998 our own production started in the village of Trud. Today the second generation carries the work on and grows the business together with the team.

For us a good floor is not simply a material that gets delivered. It has to be chosen correctly, installed correctly and looked after over the years.

Oak stacked for drying at the Artistico facility in the village of Trud
The oak every floor starts from — in the drying facility in Trud.
1995

The first shop

We start with the first flooring shop in Plovdiv, convinced that a natural wooden floor makes a better home.

1998

The first workshop in Trud

We set up our own production in the village of Trud, believing in better quality and in the long road ahead.

2000

Art parquet becomes our signature

Making complex floors to individual designs, the craft becomes our signature and starts travelling the world.

2005

First steps into the European market

What is made in Trud starts crossing the border. The first orders from abroad show that the craft reads the same everywhere.

2014

The first engineered floors

We move to engineered construction — 4 mm of oak on birch plywood. More stable over underfloor heating and more sparing with timber. Today it is our main product.

2021

A second factory in Sliven

Production now runs in two places. More capacity, without giving up control over every board.

Today

The second generation carries it on

Kristiyan Valchinov takes over and grows Artistico with new ideas, the same values and an eye on what comes next.

In-house production

What we do in-house

One board of engineered flooring passes through eight hands in Trud before it reaches your floor. Here they are.

4 mm oak lamellas — the top layer of engineered parquet, at the production facility in Trud
1

Drying

Wet oak goes into specialized chambers with computer-controlled temperature and humidity. This is the stage you do not see in the finished floor, and the one most often cut short. Not here.

2

Planing and blank cutting

The dried material is planed and cut into blanks matching the width of the future board.

3

Splitting into lamellas

Each blank is split into four 4 mm lamellas — this is the top wear layer. The first defect inspection happens here.

4

Selection by grain figure and color

The lamellas are laid out by hand. Which boards sit well together is decided by eye, not by machine.

5

Bonding onto plywood

The lamella is bonded with hot polyurethane adhesive onto moisture-resistant birch plywood. That is where the stability over underfloor heating comes from.

6

Tongue and groove

The board gets its joint. Not “click” — tongue and groove, installed with adhesive. The floor becomes one piece with the subfloor and can be refinished for years.

7

Filling and sanding

A second defect inspection, filling of the cracks and calibration. Only here do you see what the surface will be.

8

Factory lacquering or oiling

The finish is applied on our own line — more evenly and more durably than on site. This is our latest investment in the workshop.

Profiling an oak board on a four-sided moulder at the workshop in Trud
Profiling — the tongue and groove are cut on a four-sided moulder.
Two craftsmen feeding oak material into a Weinig Unimat 500 moulder
Weinig Unimat 500. The material passes through the hands of two people on every pass.
Calibrating engineered boards on a wide-belt sander
Wide-belt sanding — calibration before the finish.
Making an art parquet rosette at the workshop in Trud — the elements are laid out by hand following a drawing
The craft our name comes from

Art parquet

Marquetry is the assembly of a pattern from pieces of wood of different color and texture — no paint, no print. The colors are the woods themselves: the light is ash or oak, the dark is wenge or walnut, the reddish is cherry or doussie.

The machine cuts the elements with a precision the hand cannot match. The hand decides which boards belong side by side — something the machine cannot judge. Both are needed. The last check before gluing is done by eye.

Our catalog consists of 248 models — figured panels, rosettes and friezes. The woods in them are not fixed: every model can be made in a different combination, and the pattern stays the same. We also accept customer drawings.

A rosette is usually an accent — a single element in the middle of the room, not an ornament across the whole floor. The lead time is 2–3 months for the rosettes and panels and 4–6 weeks for the friezes: a floor like this is not made for stock.

248models in the catalog
8woods in the palette
75 / 108 / 65panels · rosettes · friezes
2–3months for a rosette or panel
Completed projects

Projects entrusted to us

Here are some of the projects we were trusted with. Private ones we do not name — at our clients' request; the year, the area and the material are accurate. There are more projects on the projects page.

Sheraton Hotel800 m² Sofia · 2025 · engineered herringbone, Antique 60 oak
National Gallery of Art320 m² Plovdiv · 2022 · Sahara 100 engineered oak, 160 mm width
Chukarya Hotel600 m² Tryavna · 2022 · Sahara 100 engineered oak and herringbone
Private maisonette600 m² Tryavna · 2023 · Vicenza figured parquet and Mocha 100 oak chevron
Dragomir Winery400 m² Brestnik · 2021 · Sahara 100 engineered oak, 180 mm width
Private house280 m² England · 2023 · figured parquet and engineered floating stairs
Private house350 m² Sofia · 2025 · engineered oak chevron, Pearl 10
Boutique100 m² London · 2024 · figured parquet and custom stairs
Private house300 m² Sofia · 2024 · engineered oak chevron, Silver 100
A craftsman from the Artistico team laying chevron parquet on site A craftsman’s hands guiding an oak board on site
Our team

The Artistico team — from production to installation

From the workshop to your home — one team is responsible for the whole process. Our own people handle production, delivery, installation and the care that follows, so you know who to turn to at every stage.

We work mainly in Plovdiv and Sofia, and for larger projects we take on sites in other cities too.

Artistico has been a family business since 1998. Founder Malin Valchinov is responsible for timber and for building wooden houses, while Kristiyan Valchinov handles parquet, composite decking and restoration. Today the second generation leads the company.

The last centimeters are done by hand

Installation decides how long the floor will last. The adhesive is applied with a notched trowel over the entire area, the boards are selected one by one, and every corner is cut on site.

Applying adhesive with a notched trowel onto the subfloor
The adhesive — over the entire area, not in dabs.
Laying an oak board against the wall with an expansion gap left
The first row — with an expansion gap at the wall, so the floor can breathe.
Cutting a board with a plunge saw on site
Every corner and every pipe is cut on site.
What we make and what we select

We make wooden floors. We select solutions for the rest of the home.

At Artistico we combine our own production with carefully selected floors and materials from partners. We say clearly which is made by us and which we supply, so you know what you are choosing.

We manufacture

Lead times from order to finished material

  • Engineered oak flooringabout 4 weeks
  • Herringbone and chevronabout 4–5 weeks
  • Wooden stairs, Tabu collectionabout 5 weeks
  • Solid oak parquet, friezesabout 6 weeks
  • Rosettes and figured panels2–3 months
  • Items in stock2–3 business days

We select and supply

Velvet Stone is our own brand. The SPC board itself does not come out of our workshop — it is made in a specialised factory that produces for many companies. Its specification, however, is set by us, the packaging and the design are ours, and this floor is not sold under any other name anywhere else. Behind that choice stand more than twenty-five years of working with floors.

Decking, skirting and some of the consumables are not our production either. We select them and supply them from proven partners.

We make this distinction clearly, because trust begins with accurate information.

The brands behind the floor

What we finish it with

The floor does not end with the board. The adhesive, the moisture barrier, the lacquer, and the oil decide how it will look in ten years. That is why we choose them ourselves — and for all three brands of installation materials we use, we are the sole authorized distributor for Bulgaria.

LOBA

Germany

The lacquers and oils we finish the floors with — on our own finishing line and on site during installation.

Authorized for Bulgaria

WAKOL

Germany

The adhesives and moisture barriers for installation. The subfloor beneath the parquet is as important as the parquet itself.

Authorized for Bulgaria

VERMEISTER

Italy

A complete system — primers, lacquers, oils, and maintenance. Our second finishing solution, when a project calls for something other than Loba.

Authorized for Bulgaria

TABU

Italy

The veneer for the Tabu collection. It is dyed all the way through, so the color stays after sanding — unlike surface-stained oak.

Supplier
What we do not compromise on

Four things that genuinely matter to us

For us quality shows in the decisions we make — from choosing the material to the last board at installation.

01

The right construction for the particular floor

The choice of floor depends on the room, the subfloor, underfloor heating and how the space is used. We explain the differences between the options so you can choose a construction that suits your project.

02

Control over the details

We watch the material and the workmanship through each stage of production. At installation we adapt the layout, the joints and the transitions to the particulars of the site.

03

Responsibility after installation too

When production, delivery and installation are part of one process, you know who to ask. We also give guidance on the care that keeps the floor looking well.

04

Prices you can see

Our prices are in the shop rather than something you have to ask for by e-mail. You know what the material costs before you call, and the quote adds only what is specific to your site.

An oak forest from above — the raw material Artistico makes its parquet from
Responsibility to the material

Timber is a valuable material. We use it with care.

Natural timber calls for careful selection and precise work. We aim to use its qualities fully — from choosing the material to the finished floor.

Less oak in the construction

In engineered parquet a 4 mm oak wear layer is combined with a plywood base instead of a 20 mm solid board. Less oak is needed for the top layer, while the visible surface stays natural wood.

A floor that can be renewed

With proper care and depending on the condition of the floor, a 4 mm wear layer allows the parquet to be sanded and renewed. The floor can serve longer before it has to be replaced.

Materials intended for interior use

For finishing and installation we use lacquers, oils and adhesives intended for interior use. In choosing them we follow the manufacturers' instructions and the requirements for safe handling and use in living spaces.

Come and see us

Wood is chosen by hand, not on a screen

A photo does not show how oak changes color with the light in the room. Come and touch it — the coffee is always ready.

Production and showroom

Plovdiv · the village of Trud

2 Zapad Street, the village of Trud 4199
Mon–Fri 8:00–17:00
+359 886 666 044
office@artistico.bg
Distributor

Sofia · Home Studio

1 Prof. Milko Bichev Street, 1527 Sofia
Mon–Fri 9:00–16:00
+359 888 009 577
officesofia@artistico.bg
Our Sofia distributor’s showroom. Production is in Trud.
The next step

Tell us about your project

Whether you are building a new home, renovating a space or designing and looking for something special — we will gladly listen and suggest what fits best!

Artistico — floors with character! People who care!